by Jesse McFarland | Feb 12, 2018 | Physical Therapy Marketing, Social Media
You know that smartphone thing in your pocket? It has a video camera inside it! (mind-blown) Keep this in mind whenever you consider the best ways to effectively stand out among all the noise on Facebook. If you want to be noticed in someone’s crowded Facebook...
by Jesse McFarland | Aug 28, 2017 | Physical Therapy Marketing, Social Media
Social media is a cornerstone of any physical therapy clinic’s content marketing strategy. Yet, many PT clinic owners struggle to achieve an effective social media campaign. As this form of digital marketing continues to change and adapt, oftentimes making it...
by Ben Montgomery | Apr 30, 2017 | Physical Therapy Marketing, Social Media
Last week, professional basketball coach Steve Kerr of the NBA’s Golden State Warriors gave the physical therapy world a gift. The high-profile coach of the league’s most dynamic team had back surgery a couple of years ago that was supposed to take care of some pain...
by Jesse McFarland | Apr 17, 2017 | Physical Therapy Marketing, Social Media
Social Media vs. Social Marketing vs. Social Advertising You don’t have to be a digital marketing guru to have heard of (and likely used) the terms social media, social marketing, and social advertising. Some use the terms interchangeably as they’re...
by Jesse McFarland | Jan 25, 2017 | Physical Therapy Marketing, Social Media
If you are active with social media, then you are probably familiar with hashtags. We at BuildPT work hard to be one of the most reliable and trusted sources for physical therapy marketing. We’ve done our research, and we hope that you enjoy our list of the top...
by Sarah Leigh | Nov 28, 2016 | Physical Therapy Marketing, Resources for PTs, Social Media
Tell me more about Facebook marketing for PT’s! Online Form - BuildPT - Medium Form Lead I’ve been lucky enough to work with a lot of great physical therapists and their brands. At BuildPT, we work with PTs of all levels — from those just out of DPT...
