Connect: Blogging for Physical Therapists
If your private practice isn’t making full use of its website blog, you’re ignoring one of the most important tools you have in your content marketing toolbox. Fortunately, we have you covered. Through our BuildPT Connect content marketing product, we provide you with monthly, keyword-heavy, blog-ready content that’s well-researched and relevant to your potential client. We’ll even post it for you using SEO best practices!
Improve your SEO
Posting regular, keyword-conscious content to your blog can help people find you online. Blog content improves your site’s SEO, which leads to higher online search rankings.
Create points of entry
Your website is central to all of your content marketing efforts. Blog posts provide important points of entry to your physical therapy website when linked to from other channels like email and social media.
Show why you’re best
Everyone’s the best at what they do. Just ask them! That’s why it’s better to show people you’re the best by, though your blog, offering them regular info and tips that are lasting and educational.
Personable, not clinical
Healthcare can be overwhelming and intimidating. That’s why our Connect content is written to humanize your clinic – to focus more on people and less on “clinical.”
Chris Wilson, PT